The Spring (via Mintr Marketing)
UI/UX Design & Brand Elevation
People seeking holistic and integrative health support, particularly those interested in hormone balance, gut health and personalized care and treatments.
Figma, Illustrator, Photoshop
Delicate linework creating depth, structure and modern elegance.
Deep greens with gold accents and cool blues for balance and sophistication.
Prata brings a timeless, editorial character to headlines, while Open Sans ensures clarity and accessibility across body text.
The holistic wellness space is saturated with templated, visually generic websites that lack structure and strategic UX thinking. Many clinics communicate emotionally but fail to convert effectively. This redesign positioned the clinic as refined, trustworthy and modern.
The new website significantly increased user engagement and session duration, with clearer navigation and stronger call-to-action placement driving more consultation inquiries. The clinic team loved the transformation, praising the elevated aesthetic and improved user flow.
Twist.....-m.. a holistic health website redesign focused on clarity, warmth and conversion.
The objective was to transform an ordinary holistic clinic website into premium digital experience that truly reflected their practice. I restructured their UI system, refined typography and hierarchy, and elevated the existing branding into a cohesive, modern visual language. The design balances softness with structure: organic shapes, muted earthy tones and intentional white space.